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	<title>Hitch: Connecting Marketing Innovators &#187; crowdsourcing</title>
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		<title>Ad Industry Innovator # 23: Victors &amp; Spoils</title>
		<link>http://marketinghitch.com/ad-industry-innovator-23-victors-spoils</link>
		<comments>http://marketinghitch.com/ad-industry-innovator-23-victors-spoils#comments</comments>
		<pubDate>Wed, 03 Feb 2010 23:59:23 +0000</pubDate>
		<dc:creator>David Wiggs</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Ad Industry Innovator]]></category>
		<category><![CDATA[Anne Bologna]]></category>
		<category><![CDATA[awny.org]]></category>
		<category><![CDATA[Crispin Porter & Bogusky]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[diversity in advertising]]></category>
		<category><![CDATA[Evan Fry]]></category>
		<category><![CDATA[gilt.com]]></category>
		<category><![CDATA[hire ad agency]]></category>
		<category><![CDATA[John Winsor]]></category>
		<category><![CDATA[Mary Wells]]></category>
		<category><![CDATA[Nancy Hill]]></category>
		<category><![CDATA[Natasha Jakubowski]]></category>
		<category><![CDATA[new ad agency model]]></category>
		<category><![CDATA[The Marcus Graham Project]]></category>
		<category><![CDATA[Victors & Spoils]]></category>
		<category><![CDATA[wowowow.com]]></category>

		<guid isPermaLink="false">http://marketinghitch.com/?p=2467</guid>
		<description><![CDATA["You have a big budget that buys you the right to yell the loudest [but] where are you if you don’t have a large marketing budget?  Marketers need options that don’t break the bottom line." Today's Ad Industry Innovator, Claudia Batten hails from Victors &#038; Spoils.]]></description>
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		<title>Ad Industry Innovator # 18: HL2</title>
		<link>http://marketinghitch.com/ad-industry-innovator-18-hl2</link>
		<comments>http://marketinghitch.com/ad-industry-innovator-18-hl2#comments</comments>
		<pubDate>Thu, 29 Oct 2009 21:35:10 +0000</pubDate>
		<dc:creator>David Wiggs</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[ad agency rfp]]></category>
		<category><![CDATA[ad agency search]]></category>
		<category><![CDATA[ATT Wireless]]></category>
		<category><![CDATA[Coke media]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[Dachis Group]]></category>
		<category><![CDATA[Don Low]]></category>
		<category><![CDATA[Fat Burger]]></category>
		<category><![CDATA[H&R Block]]></category>
		<category><![CDATA[HL2]]></category>
		<category><![CDATA[Hotels.com]]></category>
		<category><![CDATA[HTC]]></category>
		<category><![CDATA[Jeff Howe]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Nike Join the race campaign]]></category>
		<category><![CDATA[SBC]]></category>
		<category><![CDATA[Seth Godin]]></category>
		<category><![CDATA[Sprint marketing]]></category>
		<category><![CDATA[The ad agency of the future]]></category>
		<category><![CDATA[Tom Horton]]></category>

		<guid isPermaLink="false">http://marketinghitch.com/?p=1941</guid>
		<description><![CDATA[I started getting to know HL2 in a recent ad agency search I conducted for a client in the Pacific Northwest.

I'd like to hang out at a Fat Burger or shoot hoops with them (I think I could stuff the TaxCut box) --but apparently they're also pretty good at that marketing thing.  Founded in 1994, they're more fun than most 15 year olds you know--and they won't talk back or steal your car.  OK, they won't steal your car.]]></description>
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		<title>First the internet, now the ad agency&#8211;Thanks, Al Gore</title>
		<link>http://marketinghitch.com/first-the-internet-now-the-ad-agency-thanks-al-gore</link>
		<comments>http://marketinghitch.com/first-the-internet-now-the-ad-agency-thanks-al-gore#comments</comments>
		<pubDate>Thu, 04 Jun 2009 01:55:44 +0000</pubDate>
		<dc:creator>David Wiggs</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Accellteon]]></category>
		<category><![CDATA[ad agency of the future]]></category>
		<category><![CDATA[Al Gore]]></category>
		<category><![CDATA[Bootb]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[Crowdspring]]></category>
		<category><![CDATA[Current TV]]></category>
		<category><![CDATA[Dan Wieden]]></category>
		<category><![CDATA[David Carson]]></category>
		<category><![CDATA[Scott Goodson]]></category>
		<category><![CDATA[Strawberry Frog]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[The agency of the future]]></category>
		<category><![CDATA[The era of customer control]]></category>

		<guid isPermaLink="false">http://marketinghitch.com/?p=1232</guid>
		<description><![CDATA[No, Al Gore did not (re) invent the ad agency today when he said, in effect, that the only sustainable advertising model will be one where clients buy yeoman produced spots for as little as $1000. He did make some valid points, however, and backed them up with facts like &#8216;Viewer produced spots on his [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Crowdsourcing&#8230;another marketing innovation.</title>
		<link>http://marketinghitch.com/crowdsourcinganother-marketing-innovation</link>
		<comments>http://marketinghitch.com/crowdsourcinganother-marketing-innovation#comments</comments>
		<pubDate>Thu, 30 Apr 2009 00:41:57 +0000</pubDate>
		<dc:creator>David Wiggs</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Ad Industry Innovators]]></category>
		<category><![CDATA[Beyond the Brand]]></category>
		<category><![CDATA[Crispin Porter & Bogusky]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[Flipped:  How Bottom-Up Co-creation is Replacing Tod-Down Innovation]]></category>
		<category><![CDATA[John Winsor]]></category>
		<category><![CDATA[Marketing Innovators]]></category>

		<guid isPermaLink="false">http://marketinghitch.com/?p=898</guid>
		<description><![CDATA[I&#8217;ve  been invited to co-author a book with John Winsor from Crispin, Porter&#38; Bogusky, one of the best ad agencies in the world.  I&#8217;m thrilled.  What an opportunity.  I&#8217;d like to thank everyone at CP&#38;B  for working with me and say what an honor it is to&#8230;. Oh, hi, John.  You&#8217;re wha?  Crowd&#8230;what? CROWD sourcing it. [...]]]></description>
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