Bios are boring!

They don’t really tell you about the person.  Anything about me is only important if it adds value for you.

At Hitch, I draw on a lifetime of learning, not all in advertising—which is a good thing..

Here’s a story of lessons learned  [and how it may apply to you.]

The Early Years:

Paperboy, age 11:  I learned the value of a dollar, a good dog, and a sturdy bike.
[A partner running beside you makes the work easier.]

Dino’s Pizza, age 15:  I learned pride in a job well done and that work can be fun.
["Good enough" isn't.]

School: The College of William & Mary taught me to trust my gut and give my time to what makes me happy not what makes me money.
[Sharp instincts in business and life are crucial.]

Busch Gardens Williamsburg:  I learned diplomacy, and most importantly: if you don’t know the answer, find out.
[You don’t have to be the smartest one in the room just know where to get the answers.]

The Real World:

The May Company:  Taught me how to motivate a team and that sales cures all evils.  (Sails do too!).
[With the right team you nothing is impossible]

Target: I learned the enormous impact of brand marketing.
[Marketing is powerful.  From the boardroom, to the backroom, to the customer’s living room, your brand is not just what you say it is.]

Raoust & Partners: Learned the art of creative problem solving and that passion achieves great things.
[Marketing must solve business problems and the best solutions draw on broad influences that don’t exist solely in  advertising.]

Entrepreneurship:

SBT: Running a successful business is an MBA in doing. Develop a niche and do it well.  Solve your customer’s problem.
[Success breeds confidence.  Broad experience makes a better marketer.]

Hitch:  Follow your heart, trust your gut, and do what makes you happy.
[Innovation requires specialization--and calculated risk.]

Hobbies:

Musician: Drummer, which means I can do something different with each limb.
[Versatile.]

Kayaker:  Relax.  Pace yourself.  Appreciate beauty.  Follow the rhythm of life.
[Even keeled.  Downtime clears the head to make room for solutions.]